SEGA is a manufacturer of automotive appearance, lubricants and construction chemical products. The company was founded by a Mardin, Turkey , entrepreneur named Yunus Takak , and is currently headquartered by him. The company's primary product lines include cleaning and polishing products for cars for both the retail consumer and professional detailer markets, also produce the air fresheners for cars and houses, other side offers automotive performance chemicals such as engine treatment products and formula motor oils. In the 10 years also it improves its capacity and product range with construction chemicals such as silicone sealants, acrilic mastics, polyrathene foams and Mdf Kit Adhesives & glues…so on.

Our Founder

The history of SEGA goes back to 1968, when Haj Suleyman Takak started his business at small outlet in Nusaybin, an old commercial town in the southern border of the provience of Mardin, Turkey.

In time, Mr. Yunus Takak developed the smail-scale business and made considerable contribution by importing goods from the neighboring counties and distributing in Istanbul as well as in the Southern part of Turkey.

In 1984 and onwards, Mr. Yunus Takak, has further developed the business by importing and exporting car care products, accessories, spare parts, tyres, batteries and hand tools.

Later, Mr. Yunus Takak moved to Istanbul in order to perform trade operations more professionelly. Initially, all import and export products were handled at the outlood in Istanbul by marketing various parts and hardware in the Turkish market.

From Trade To Industry

Through the years 2000, SEGA has not only become active in Iraqi, Iranian, Bulgarian, and German markets, but moreover played a leading role in the development of these market seven further. SEGA has also become one of the most strong and trusted brands in the Middle East, Africa, CIS Countries, South America, and Asia in manufacturing and exporting , automotive accessories, lubricants, auto cares, construction chemicals, and automotive spare parts. And growing each day, reaching its local and export targets. Todays SEGA , is keeping up in step with the latest developments in the globalized word, and producing updated products by using the state-of –the art technology in both its Tuzla, Istanbul and Erbil, Iraq plants.

SEGA brand is a registered trademark, and is one of the largest global brand in its sectors. For more than 20 years, SEGA, has been committed to making people's lives easier, better and more beautiful. SEGA offers strong brands and technologies in more than 60 countries, and in three areas of competence: Auto Car Care, Lubricants - Service Fluids and Adhesive Technologies.

In Turkey, SEGA markets a wide range of well-known consumer and industrial brands, including SEGA FIX® adhesives and sealants, SEOIL® motor oils, SAFIR® motor oils, HARMONY® househould products, PRESTIGE® air fresheners and ® hair gels.

Managing By Making People Love What They Did

Mr. Yunus Takak is remembered by his business colleagues at work as a person whose relations with people was based on honesty and modesty. He had a management style whereby he made people love what they did. He was a manager with deep insight who knew how to learn from others' ideas very well and who valued team-work highly.

He was extremely disciplined, earnest and harworking in his daily life. He was an excellent listener during meetings, chose his words most carefully and took the most efficient and effective decisions by listening to what was said.

Also he is a person who devoted his life to the development of industry in the Turkish private sector, braved the hardships and responsibilities incumbent upon him by virtue of his capacity as an industrialist with great self sacrifice and perseverance, setting an example in the business world as an eminent person.

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